SeriousPR: Nick Edmund’s Global-Golf4-Cancer campaign gets into swing in Northern Ireland

Nick Edmund’s Global-Golf4-Cancer campaign gets into swing in Northern Ireland

Nick Edmund is a man on a mission.

The 58 year old three-time head and neck cancer survivor wants the global golf community to ‘fly the flag’ and support cancer fighters worldwide.

In order to raise awareness of his ambitious ‘drive’ the barrister and golf writer – who also managed Faldo Design, Nick Faldo’s golf course design business for 15 years - plans to undertake a 250 mile walk from Lough Erne Resort to Royal County Down.

The trek, complete with a set of golf clubs over his shoulder, will see Nick play the 4th hole at 18 Northern Ireland golf courses as he literally flies the flag for his Global-Golf4-Cancer charity. He was joined at the start of the walk by world-renowned golf photographer David Cannon.

“Through our distinctive Global-Golf4-Cancer ‘4-Flag’ and by encouraging golf clubs and event organisers to periodically fly this flag at the 4th hole of their courses we want to increase awareness and at the same time act as a catalyst for some imaginative fund raising opportunities,” says Nick who hopes the fact the 148th Open Championship is being played at Royal Portrush later this year will provide a fitting context for his awareness campaign.

The plucky cancer survivor launched the 4-Flag campaign on March 4th 2017 when he undertook a walk of almost 1,200 miles along the Wild Atlantic Way in Ireland, carrying a set of golf clubs. The immediate purpose of that – and each of his walking marathons – was to personally deliver a GG4C 4-Flag to each club after playing their 4th hole. The wider goal is to raise awareness within the global golfing community.

This month’s 250 mile walk is especially poignant for Nick as he has vivid memories of how The Faldo Championship course at Lough Erne Resort was conceived over a casual conversation in Spain some 15 years ago.

“I recall well meeting the team that launched the Lough Erne Resort where they outlined their vision for a new golf course, and it’s been fabulous to see this vision being transformed into reality. My history with Lough Erne was probably one of the key reasons why we chose to commence our walk around Northern Ireland from there - plus some of the scenery throughout the golf course is out of this world.”

The epic Northern Ireland walk will be the 3rd in a series undertaken by the Global-Golf4-Cancer founder to promote the campaign. With almost 1500 miles throughout the Wild Atlantic Way and Scotland already under his belt Nick plans to raise his flag on all six continents by the end of this year in pursuit of his global mission.

“People might think I’m a bit crazy taking on this walk so soon after completing the one in Scotland, but I’m so looking forward to taking our flag and its message to places like the Carrick a Rede Rope Bridge (complete with a set of golf clubs on my shoulder), The Dark Hedges, Belfast city centre and crossing Lough Erne by water taxi. This is all about building awareness amongst the golfing community of the need to fight cancer and then acting as a catalyst for golfers to pick up the challenge and take fund raising action, for example, through special events.”

William Kirby General Manager of the Lough Erne Resort said: “We’re delighted and proud to be able to help tee-off this remarkable campaign and to host Nick at the start of his venture. The timing of the event is significant given the global golfing spotlight is on Northern Ireland for The Open, so – especially given Nick’s history with the Faldo Championship Course here – we were more than happy to provide our support and commit to flying the GG4C flag at our 4th hole during the year.”

Nick teed off his Northern Ireland campaign by playing four holes of The Faldo course at Lough Erne Resort on Saturday where he handed over a GG4C flag and then travelled from the 5-star resort to Killadeas via water taxi to begin his walk.

The Lough Erne to County Down campaign will highlight 18 of the country’s finest golfing venues from the dramatically situated Faldo Course at Lough Erne Resort to world famous Royal County Down at Newcastle and will include the likes of Castlerock, Portstewart, Royal Portrush, Malone, Royal Belfast and Ardglass